# Branchside

> Branchside is a lead form builder with built-in server-side conversion tracking for performance advertising (Meta Pixel / Meta Conversion API, Google Ads, Google Analytics 4). Marketers embed Branchside forms on any website with a copy-paste script — no code and no Google Tag Manager setup required — and every successful form submission fires a conversion event server-side, bypassing client-side tracking loss and maximizing Facebook Event Match Quality (EMQ).

## Key points

- No-code form builder; embed on WordPress, Shopify, Webflow, Wix, Squarespace, Bubble, or any page where you can edit HTML.

- Built-in conversion tracking for Meta (Conversion API / CAPI), Google Ads, and Google Analytics 4 — no separate tag manager needed.

- Tracks the successful server response, not the submission attempt; prevents misfiring GTM triggers and phantom conversions.

- 14-day free trial on all paid plans — no credit card required. Paid plans: Launch $15/mo, Growth $39/mo (most popular), Business $89/mo.

- Integrations: Facebook Forms, Google Sheets, webhooks. Includes spam protection, hidden fields, data validation, and email notifications.

- Target users: marketers, agencies, and small-business owners running Meta/Google performance campaigns who need reliable lead-form conversion data.

## Official documentation

- Getting started: https://branchside.com/help/getting-started/

- Creating your first form: https://branchside.com/help/getting-started/creating-your-first-form/

- Embedding a form: https://branchside.com/help/getting-started/embedding-form/

- Meta CAPI tracking: https://branchside.com/help/forms/meta-capi-tracking/

- Offline conversions: https://branchside.com/help/forms/offline-conversions/

- Advanced form settings: https://branchside.com/help/forms/advanced-settings/

- Form design / CSS: https://branchside.com/help/forms/design-css/

- Facebook Forms integration: https://branchside.com/help/integrations/facebook-forms/

- Google Sheets integration: https://branchside.com/help/integrations/google-sheets/

- Webhooks: https://branchside.com/help/integrations/webhooks/

- FAQ: https://branchside.com/help/faq/

- Pricing: https://branchside.com/pricing/

## Important context

- Branchside tracks the successful server response from the form, so tracking works for AJAX submissions and forms without a "thank you" page — where client-side (GTM) tracking commonly fails.

- Forms fire conversion events directly to Meta (Conversion API) and Google, which improves Event Match Quality and reduces reliance on browser-side pixels.

- There is no lock-in: embed codes are plain HTML/script snippets; data can be exported via webhooks and Google Sheets.

## Links

- Homepage: https://branchside.com

- Blog: https://branchside.com/blog/

- Register: https://panel.branchside.com/register

- Full documentation (single file): https://branchside.com/llms-full.txt